The Senate Republicans’ campaign arm is circulating a three-page memo, obtained by Axios, laying out how candidates and lawmakers can maximize their messaging on the US Supreme Court’s leaked draft decision to overturn Roe v. Wade.
Why it matters: The National Republican Senatorial Committee (NRSC) recognizes the decision will have major implications in this fall’s midterms and the 2024 presidential race. The memo is its attempt to have its members speak to voters with a unified voice.
- “Be the compassionate, consensus-builder on abortion policy. … While people have many different views on abortion policy, Americans are compassionate people who want to welcome every new baby into the world,” it says.
- “Expose the Democrats for the extreme views they hold,” the document says, arguing, “Joe Biden and the Democrats have extreme and radical views on abortion that are outside of the mainstream of most Americans.”
- “Forcefully refute Democrat lies regarding GOP positions on abortion and women’s health care,” it adds, saying Republicans do not want to take away contraception, mammograms and female health care or throw doctors and women in jail.
Between the lines: The document includes sample language for anti-abortion ads.
- “Sarah Republican,” making an ad against “John Democrat,” should say, “Here’s my view — I am pro-life, but, in reality, forget about the political labels, all of us are in favor of life.”
- An NRSC official told Axios the memo is “based on national polling and focus groups the NRSC has conducted across the country over the last few months.
- Democratic Senatorial Campaign Committee spokesperson Nora Keefe told Axios: “Senate Republicans’ candidates have spent months campaigning on overturning Roe v. Wade — and now this election will determine the GOP is able to put in place new, cruel and punishing restrictions.”
- “No memo can change the fact that Republicans are grossly out of step with the voters that will decide the 2022 election, and it will lead their campaigns to defeat.”
Read the memo:
Editor’s note: Updates with comment from DSCC.